Boutique Awards

Celebrate your favorite boutiques!

The mission of The Boutique Awards is to give consumers around the world the opportunity to choose and celebrate their favorite boutiques from all 50 states, Canada, Australia, and the UK and recognize them over the next year!

The Boutique Awards celebrates boutiques and specialty stores, whether online, mobile or brick and mortar, who are the lifeblood of cities of all sizes around the world. They are the first and often most personal touch of fashion for women (and men and children) of all ages, sizes, locations and income levels. Boutiques celebrate the unique products and styles, meaningful personal experiences, and build relationships and esteem through fashion.

The Schedule

Nominations open on Jul 13 and close on Jul 31

Final Voting opens Aug 7 and closes Aug 21

Winners announced the week following.

Voting Categories

  • Overall Boutique of the Year (Global)
  • Boutique of the Year (Regional - per US state, CAN, AUS, UK)
  • Storefront Boutique of the Year (Regional)
  • Online Boutique of the Year (Regional)
  • Children’s Boutique of the Year (Regional)
  • Mobile Boutique of the Year (Regional)


All award winners with The Boutique Awards will receive a prize package from The Boutique Hub and the awards' supporting sponsors including:


Rules + Award Terms

Finals Voting:

  • Voting opens at 8pm CST, on Monday, August 7. Voting closes at 11:59 CST, on August 21st, and the winners will be announced sometime after we’re able to tabulate all of the votes with our CPA.

Finals Rules:

  • Email addresses may only be used to vote one time, total; NOT one time, per state (as it was during the nomination round).
  • Top 5 vote getting boutiques in each category have been invited back to the Finals, and voted on for a final time. In the event of a tie, more than 5 boutiques can be invited back to the Finals.
  • Buy-In groups, MLM (multi-level marketing) or Consultant-Only based boutiques do not qualify to enter.
  • Results will be tallied and verified through a professional CPA firm.
  • By voting in The Boutique Awards, you agree to receive email communication from The Boutique Hub highlighting relevant boutique stories, deals, and boutique fashion tips; or as a boutique owner, with relevant business tips and stories.

Category Definitions:

  • BOUTIQUE: A specialty independent retailer, whether online, with brick and mortar location or mobile. Boutiques have less than 20 locations owned and operated by one single entity or ownership structure. Boutiques primarily carry unique items for women, men, children or the home, and are known for their unique style, personal service, experience, and independent ownership.
  • ONLINE BOUTIQUE: Primary source of revenue, traffic, and recognition comes from online sources whether e-commerce store or social media. May only be recognized in voting by the state in which they are registered and reside.
  • STOREFRONT BOUTIQUE: Primary source of revenue, traffic, and recognition comes from storefront location. May be recognized in the state they reside, or in multiple states if they have multiple locations under 20 in total. Stores with multiple locations under one owner will have all votes cast for their boutique name as a whole, not individual locations.
  • MOBILE BOUTIQUE: Primary source of revenue and traffic come from a mobile set up, fashion truck or experience. Most known for setting up at events and shows with recognizable traveling vehicle or trailer.
  • CHILDREN'S BOUTIQUE: Primary source of revenue or recognition comes from the sale of children's or tween attire and accessories.
  • ACCESSORIES/DECOR BOUTIQUE: Whether online or brick and mortar, primarily known for their accessories, jewelry or home accents as the largest volume of product carried.

For Participating Boutiques:

  • Results, updates and announcements will be made via the email address you have on file at The Boutique Hub, or by updating the information for your boutique in the voting rounds. Further announcements will be made via Social Media on both #BoutiqueStyle and #BoutiqueBusiness accounts at The Boutique Hub.
  • Boutique Owners wishing to share The Boutique Awards to encourage voting may download our media kit to use in promotions.
  • Membership is not required on The Boutique Hub to participate, however active boutique member’s nominations will be linked to their full profile on The Hub. Non-members may update basic information and add an email address to be notified of updates, results and invites to our free communities.

Inquiries may be sent to [email protected].


Inquire about joining us as an Awards Sponsor